Making An Ebook For Ebook Promotion - 914 Words

Writing an eBook is quite a feat in itself, but the project doesn’t end when you press the publish button. In fact, the hard work often starts when the book is finished. Marketing an eBook like a professional can be a rather tricky and time-consuming task. But with the below tips, you can get the job done smoother and have fun in the process. Before you start Before we start examining the key strategies you need to implement for eBook promotion, you need to consider a few things. Essentially, you must decide on the marketing budget you want to use and the specific strategies you want to use. First, you need to decide how much money are you willing to spend on marketing the eBook. Marketing costs can easily vary from $0 to above $1,000. Therefore, you don’t want to rush into your project only to realise later what you’ve spent. Spending more money doesn’t automatically guarantee results; so don’t feel like you have to spend money in order to achieve higher reader numbers. The correct budget depends mostly on what you are able to spend, as well as the strategies you feel are the most effective. The second thing you must figure out before marketing your eBook relates to the strategies. You should identify the routes you prefer to use so that you can create a time plan and set goals for your marketing campaign. We’ll explore these strategies below, but before you start using them, you should create a Plan of Action for each step. A Plan of Action is a simple spreadsheetShow MoreRelatedDesigning A Responsive Web Design Essay1502 Words   |  7 Pagesusually follows up on the previous requests since the customers can be your current list of buyers. Email marketing can either be executed directly or through transactional email. Direct email involves the submitting emails for the proposes of promotion or communication with the customer. Some of the information that can be marketed directly through email include sales offer, newsletter and information about products or catalog. Transactional emails, on the other hand, are normally sent based onRead MoreSmall Team and Group Paper1305 Words   |  6 Pageshave a clue about how I or my team would become a success in this business, we sat down in my overpriced apartment and decided that failure was no longer an option. This paper is focused on the small team experiences that I have been a part of after making the decision to become a member of the network marketing industry. The team, its communication and leadership behaviors, problems (encountered and overcome) and its effectiveness are discussed. This is in no way an attempt to expose or identifyRead MoreBooks And Paper Books1549 Words   |  7 Pagesversions. Other people might be turned on to the modern way of reading on an E-book. Paper and E-books depend on natural resources, size, prices, and abilities. So, as a reader, what would you buy: the modern or paper books? People never understood how making books kills the environment, and each tree that goes down takes oxygen away from us. Every book a person buys can be recycled, so new books can be made. This takes up less trees by reusing paper. â€Å"A paper book takes up about 2/3 pounds of recycledRead MoreMarketing and Page Ref9872 Words   |  40 PagesTo download more slides, ebook, solutions and test bank, visit http://downloadslide.blogspot.com Chapter 14 Communicating Customer Value: Integrated Marketing Communication Strategy 1) A company s total marketing communications mix consists of a special blend of advertising, sales promotion, public relations, personal selling, and direct-marketing tools that the company uses to communicate customer value and build customer relationships. This is also called ________. A) direct marketing B) integratedRead MoreContent Promotion : A Strategic Marketing Strategy Essay878 Words   |  4 Pagesthat they have developed an effective content marketing strategy. Are you making good use of content? Do you know where and how to distribute it? All these components of the content promotion strategy will determine its effectiveness. Full understanding of the concept will take your advertising to the next level, drive the right crowd to your content and maximize the campaign’s ROI. Introduction: What is Content Promotion? This strategic marketing approach focuses on the consistent creation ofRead MoreAdobe Case1856 Words   |  8 Pagesfont could be used on any PostScript output device. And PostScript also significantly increased the ability to manipulate fonts, allowing for scaling and rotating. And Adobe invested a large amount in creating its own library of PostScript fonts, making the number of PostScript fonts in the Adobe collection increased from 35 in 1985 to 2000 in 1994. 2.How did Adobe make money from Postscript, despite its being an open standard? Adobe did this mainly through two ways: ownership and leveraging.Read MoreSupermarket2217 Words   |  9 Pageseffect. While the eBooks business sector keeps on seeing development, it is advancing as we had expected and still speaks to just a generally little extent of aggregate customer book deals in the UK. Inside of centre customer books, eBooks is centre around Fiction, which speaks to by far most of eBook downloads. Our centre physical books market is lighter, less prosperous book buyers with around 75  per  cent of our book sales in Non-Fiction and Kids. We  therefore keep on considering eBooks to be an incrementalRead MoreBlog Essay1133 Words   |  5 PagesConverting for You Blog Promotion Mistake #6 - Conversions dont have to happen on the blog at all costs Just because you sell services on your website, and you use your blog to promote them, doesnt mean prospects will order after reading your blog. Sure, it might happen, but theres no guarantee your blog will be the place that will convert them into customers 90% of the time. So, while promoting your blog posts is the way to go, neglecting your sales pages and products (ebooks, guides, newsletterRead MoreMarketing Analysis and Strategy Essay7735 Words   |  31 Pagesto be particularly careful to keep current on copyright law changes. CanGo will need to ensure the material is being properly licensed and protected from being illegally copied.   Some of CanGo’s major competitors include Amazon, CDNow, GameTap and eBooks. Generation Xers are CanGo’s primary customers. However, CanGo is also seeing some crossover from the Generation Y and Baby Boomer groups as well. The VALS (values and lifestyles) report provides a way of viewing people based on attitudes, needsRead MoreAdvertising : Teens And Advertising1099 Words   |  5 PagesJordan is shown in a television commercial dunking a basketball, wearing a new style of Nike shoes. Consequently, kids [teens] are going to want the same pair to be like Mike† (Negative Effects). That being said, advertising campaigns and promotions are making teens not to believe in themselves and what they were made to be, but instead, they want to be like other people; this makes them to be discontented with themselves. Teens are also spending more time doing things that will contribute little

Analysis Of The Book Fahrenheit 451 - 1413 Words

Animal Farm and Fahrenheit 451 Book-burning is the first thing that is explained about this future based society of Fahrenheit 451. Burning books is the obliteration of the single thought on paper or in one word- censorship. Books are considered evil because they make people question and think. All intellectual curiosity and thirst for knowledge must be quelled for the good of the state — for the good of conformity. Without ideas, everyone conforms, and as a result, everyone should be happy. When books and new ideas are available to people, conflict and unhappiness occur. Some of the many different motifs in the novel Fahrenheit 451 are conveyed through the use of various sardonic lines and connotations planted throughout the book. On the matter of technology and modernization it explains how TV reigns supreme in the future because of the happiness it offers. People are content when they don’t have to think, or so the story goes. TV aside, technology is the government’s means of oppression, but also provides the renegade’s opportunity to subvert. Rules and order is another popular topic written into the book. It is stated that â€Å"All books can be beaten down with reason.† This was said by Captain Betty, a quote ironically coming from a book itself. Much of the restrictions on the general populous are self-enforced. The government has taken away the citizens’ ability to dissent and marred all dissatisfaction with a cheap version of happiness, a.k.a. TV. This meansShow MoreRelatedAnalysis Of The Book Fahrenheit 451 775 Words   |  4 PagesFahrenheit 451 begins by introducing Guy Montag, a fireman who starts fires rather than putting them out, in a grim futuristic United States. The author describes Montag, along with the other fireman, as having, â€Å"†¦black hair, black brows, a fiery face, and a blue-steel shaved but unshaved look (page 30).† The book opens by describing the pleasure experiences doing his job as a fireman one evening. The first sentence being, â€Å"It was a pleasure to burn (page 1).† After his day at work he strolls homeRead MoreAnalysis Of The Book Fahrenheit 451 1965 Words   |  8 PagesIn the novel Fahrenheit 451 the main character Guy Montag hides forbidden books in his house; consequently, he is caught by the chief firefighter, Beatty. Without really thinking about his actions, Guy burns Beatty alive out of fear of being caught. Near the end of 1984 we are shown protagonist Winston in a weak, frightened stage because of the repeated torture inflicted upon him. This causes him to spill every last secret he has to his torturers, and when they show him his worst fear, he actuallyRead MoreAnalysis Of The Book Fahrenheit 451 Homework Questions 980 Words   |  4 PagesCao Futagaki English Honors 1 4 March 2016 Fahrenheit 451 Homework Questions Part 1 1. I think Bradbury chose the symbols the phoenix and the salamander because they are both animals associated with fire, a theme in the book. in the book the salamander symbolizes the firemen who burned houses that owned books by starting fires. A salamander is able to survive fires. The phoenix represents the â€Å"rebirth† of society. The society began from settings book on fire to people filled with curiosity, ClarisseRead MoreAnnotated Bibliography : Ray Bradbury1077 Words   |  5 PagesFahrenheit 451: Ray Bradbury An Annotated Bibliography Johnston, Amy E. Boyle. â€Å"Ray Bradbury: Fahrenheit 451 Misinterpreted.† L.A. Weekly, 4 Apr. 2016, Http://Www.laweekly.com/News/Ray-Bradbury-Fahrenheit-451-Misinterpreted-2149125. This article is about the author having an interview with Ray Bradbury about how people are mistreated because they was been kept uninformed and ignorant about censorship when its really about technology destroying the use ofRead MoreReview of Ray Bradburys Fahrenheit 451 Essay1496 Words   |  6 PagesReview of Ray Bradburys Fahrenheit 451 In Ray Bradburys novel Fahrenheit 451, the author utilizes the luxuries of life in America today, in addition to various occupations Read MoreFahrenheit 451 Comparison Essay1698 Words   |  7 Pagesthat’s fighting for transgender rights as can be seen in the 21st century, or fighting to be considered a free man as can be seen in the 19th century. This fight can be seen throughout history books and literary classics such as Fahrenheit 451 by Ray Bradbury and Things Fall Apart by Chinua Achebe. In Fahrenheit 451, the main character, Guy Montag is fighting against the technological revolution taking place in the 23rd century. He battles with a society full of censorship, where everyone is too caughtRead MoreEssay on Fahrenheit 451, by Ray Bradbury972 Words   |  4 PagesIn Fahrenheit 451 by Ray Bradbury, irony is used to convey information and it contributes to the overall theme of the novel. Written during the era of McCarthyism, Fahrenheit 451 is about a society where books are illegal. This society believes that being intellectual is bad and that a lot of things that are easily accessible today should be censored. The overall message of the book is that censorship is not beneficial to society, and that it could cause great harm to one’s intelligence and socialRead MoreFahrenheit 451 By Francois Truffaut1310 Words   |  6 PagesFahrenheit 451 Analysis Franà §ois Truffaut’s 1966 science fiction film, Fahrenheit 451, encapsulates a dystopian society that controls its inhabitants. This film is based off of Ray Bradbury’s 1953 novel of the same title.Truffaut took the novel and created a full length film to tell the story. The use of future is a common characteristic of science fiction movies, yet this particular film uses future to relay its message, not just as the setting. The technical aspects, effects and setting work togetherRead MoreFahrenheit 451 By F. Montag1378 Words   |  6 Pagesincluding books and technology, which leads to the perceived protection from dangerous notions or exposure to outside ideas. As a result of these fears and assumptions, countless books have been wrongfully banned including Fahrenheit 451 which not only conveys concepts such as freedom of religion, but of the dangers of replacing communication with mass media, as well as advocating freedom of expression and ideas. Freedom of religion is shown in numerous forms throughout Fahrenheit 451. Montag, whoRead MoreRay Bradburys Fahrenheit 451: A World Without Books1095 Words   |  5 Pagesâ€Å"There is more than one way to burn a book. And the world is full of people running about with lit matches† (Wikiquote, â€Å"Ray Bradbury†). Author Ray Bradbury made this observation in 1979 and his thought has only become more true as time has gone on. Bradbury warns of the possibility of this happening in his novel, Fahrenheit 451. The message of Fahrenheit 451 is more important than ever because today’s book editors, movie critics, and plays have intentionally and unintentionally removed Bradbury’s

Evaluating The Quality Of Project Planning â€Myassignementhelp.Com

Question: Discuss About The Evaluating The Quality Of Project Planning? Answer: Introduction: The management of the project involves the set of activities which have to be performed simultaneously with the initiation of the project to the completion of the project. The objective of the project can be achieved with the implementation of planning, executing, and controlling process (Henriksen, Rstad, 2010). The development of the project management required a set of project tools which helps in enhancing the project management process. The traditional way of project management is equipped with some flaws like ambiguity in the project design, risks analysis and controlling techniques, ambiguity in the information and process structure, and other which can be resolved with the use of project management tools (Zwikael, Globerson, 2004). Project Management tools: There are wide varieties of project management tools. Each tool is equipped with some unique features. The transformation of planning approach is changed from top down approach to bottom up approach (Project management Guru, 2013). The bottom up planning technique is used for improving the estimation of cost and time associated with the completion of the project. The decomposition of the activities in smaller groups increases the capability of handling and managing it (Clark, 1989). The development of the scope helps in planning of the resources and the activities required for completing the project within time and budget. The following are some of the project management tools: Project simulation tool: The project simulation tool is used for analysing the outcome of the project. The accuracy can be achieved in estimating the cost and budget associated with the completion of project activities on time. Project scheduling tool: The Gantt chart plays an important role in analysing the scheduling of activities for the completion of the project. The allocation of activities within the time limit helps in getting better deliverables. The identification of the activities helps in analysing the risks associated with each activity so that the proactive risks mitigation plan. Project cost estimating tools: These tools are used for estimating the cost associated with every activity which is scheduled in the project schedule prepared for the completion of the project. The balance should be made between the activities and the availability of resources so as to manage cost associated with it. Asana project management tool: This tool is used for managing the to-do list of the tasks. It helps in easy searching of the file for retrieval. Workflow tool: It is used for tracking the tasks associated with the development of the project. Gantt chart: The preparation of the Gantt chart helps in showing the completion of the activities with the horizontal bar graphs which represents the duration of the activities. BaseCamp project management tools: It is used for managing cooperation between team members for the completion of the activities within allocated time. Zoho tool: It is an efficient tool for managing coordination of activities from start to end of the project. Active Collab: It is a powerful tool for managing time, expenses, and task associated with the project completion. Selection of the planning tool: Gantt chart and Zoho planning tools are efficient in managing time and cost of the project. They work on managing the activities, time, and budget of the project (Atkinson, Crawford, Ward, 2006). The periodic operations of the project activities helps in completing the project within the baseline (Muller, 2014). The visual representation of the timeline activities can be efficiently done with the use of Gantt chart. The duration of completing the activities is clearly mentioned in the Gantt chart of the project. The scheduling of the activities can be efficiently done with the help of it. The Gantt chart is the visual representation of the work breakdown structure, timeline associated with the activities, dependencies associated with the progress of the project, setting priorities to the activities, scheduling of baseline with the alignment of the resources, development of the critical path management, and others. It gives the clear understanding and clarity in the management of act ivities (Yang, 2013). Zoho CRM is the efficient tool for the management of daily activities related with the sale of the product. It is suitable for both small and large projects. It focuses on the customer engagement program for increasing the sale of the product. The updating of price associated with the product can be easily done. The balance can be developed with the management of the customer relationship and performance of the product sale (Bendoly, Perry-Smith, Bachrach, 2010). It is equipped with the tracking feature for the enrolment of the customer history, sale cycle management, and customer engagement program. The mobile application of the Zoho CRM helps in remaining updated always with the transaction in the sale of the product. It gives the clear visibility of activity management program, deliverables of the project, collaboration and cooperation among customers, improving the services of the customers, and others. The visibility of the product sale helps in analysing the profitability rati o of the organization. The improvement in the activities can be done by analysing the sale of the product. Strength and weaknesses of Gantt chart and Zoho planning tools: Particulars Gantt chart Zoho planning tool Strength The complexity of the project can be minimized with the development of the diagrams and graphs (Passenheim, 2010). The organization of the business thoughts for achieving the business objective. The development of the time frame for the activities The visibility of the project activities can be enhanced The large and small projects can efficiently make use of Zoho CRM tool. It is used for automatic monitoring of the sale of the product It focuses on the customer engagement program. The daily activities related with the sale of the product can be easily updates. It is equipped with the tracking feature for the enrolment of the customer history, sale cycle management, and customer engagement program. Weaknesses The amount of work done by the labour cannot be estimated with the size of the bars used in the diagram. It is difficult to update the charts periodically. For large project it is inefficient to handle the activities in one sheet of the paper. The negative aspect of the Zoho CRM is that it can be equipped with obscure which cannot be resolved and give false result. References: Atkinson, R., L. Crawford, S. Ward, (2006) Fundamental Uncertainties in Projects and the Scope of Project Management, International Journal of Project Management, 24 (8) pp.687-698. Bendoly, E., J. E. Perry-Smith, D. G. Bachrach, (2010) The Perception of Difficulty in Project-Work Planning and Its Impact on Resource Sharing, Journal of Operations Management, 28 (5) pp.385-397. Henriksen, B., C. C. Rstad, (2010) Evaluating and Prioritizing Projects Setting Targets: The Business Effect Evaluation Methodology (BEEM), International Journal of Managing Projects in Business, 3 (2), pp.275-291 Zwikael, O., S. Globerson, (2004) Evaluating the Quality of Project Planning: A Model and Field Results, International Journal of Production Research, 42 (8) pp.1545-1556. Clark, K., (1989) Project Scope and Project Performance: The Effect of Parts Strategy and Supplier Involvement on Product Development, Management Science, 35 (10) pp.1247-1263 Muller, G. (2014). Sample project plan. 1st ed. [ebook]. [Accessed 18 Sep. 2016]. Passenheim, O. (2010). Project management. 1st ed. [ebook]. [Accessed 18 Sep. 2016]. Project management Guru. (2013). Project management estimating tools and technologies. 1st ed. [ebook]. [Accessed 18 Sep. 2016]. Yang, G. (2013). Event management planning guide. 1st ed. [ebook]. [Accessed 18 Sep. 2016].

Research Proposal on Health Services Essay Example

Research Proposal on Health Services Essay Health services is the branch of the activity of the country, which is aimed at the organization and provision of the affordable medical care to its people and maintenance of their appropriate condition of health. The branch of health services is closely connected with other branches and depends on the means of the political, economical, social, juridical, scientific, medical, hygienic and cultural character, which are aimed at the maintenance of the physical and psychological health of every person, his long-term active life and provision of medical help in case of any health problems. In order to achieve all these goals special institutions are created which provide people with health services. The main factors, which guarantee the quality of health services are based on the range of principles. First of all, the interests of a patient are of key importance. There is the priority of the protection of children. The people are provided with social protection in case of harm to their health. The representatives of the special institutions which provide people with health care are responsible for the quality of their services, so they have to work hard to maintain the level of their service on its appropriate level. A patient can not be refused in provision of the health care. Much attention is paid to the prevention of the health problems, because it is easier to prevent than to cure. Finally, the duty of every representation of health services is to follow the physician–patient privilege, so that to keep the information about the process of treatment in total confidentiality. We will write a custom essay sample on Research Proposal on Health Services specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Research Proposal on Health Services specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Research Proposal on Health Services specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The topic on health services is quite interesting and important for the research, because one should know everything about it. If a student has decided to improve his knowledge on the problem of health services, he will have to compose a successful research proposal and make sure he has organized it correctly in order to impress the professor in the quality of the chosen topic. One is supposed to explain the purpose of the research, share the ideas about the expected results of the research and present the ideal vision of the high-quality health services. Moreover, students will need to present the sources and methods of the research to demonstrate their knowledge. Many students who are asked to complete a research proposal look for the writing assistance in the Internet, because they know, that it is possible to find a free example research proposal on health services and get to know more about the process of writing. It is fairly wise to look through one of the well-organized free sample research proposals on health services in the web and learn everything about successful writing. NOTE!!! All free sample research proposals and examples on Health Services are 100% plagiarized, we are here to help you! EssayLib.com is a leading research proposal writing service, which can offer you the solution you have been looking for. With thousands of written research papers and proposals for Master’s and PhD degrees, we can give you exactly what you need at very affordable prices. Our experienced writers will prove you that high quality and exclusivity is a trademark of our products. We can guarantee your confidentiality and promise you strict on time delivery. There are many reasons for EssayLib.com to become your favorite research proposal writing service, but all we are asking you – just give us a try!

Free Essays on CHILDREN AND DIVORCE

Divorce has become the alternative to an unhappy marriage for so many Americans in today’s society. Many times the life in the family has become so unbearable that divorce seems to be the only answer. However, married couples are often not the only ones who feel the effects of a parental separation. Some forty percent of all children will experience a parental separation or divorce before reaching adulthood (Amato 1269). Children of divorce experience the consequences of divorce and develop different coping strategies, which has brought up studies and other tools useful in helping deal with society’s divorce-stricken youth. Every year, over one million children are involved in new divorce cases (Walter, et al. 79). It is estimated today that nearly half of all first-time marriages will fizzle out. In the mid nineteen hundreds, only about five percent of all marriages ended in divorce (Amato 1269). Divorce in the family marks the beginning of an uncertain future for children (Walter, et al. 74). In the nineteen-eighties, the effects of divorce on children declined from the earlier decades. Researchers say that this is most likely due to the fact that divorce has become, in so many ways, much more socially acceptable. Research would also comment that parents seem to be working harder to lessen the impact of the divorce on their offspring (Amato 1278). However, the divorce experience effects even the healthiest children in some way (Berger 115). In many cases, the direct behavior of the parents towards their children has a greater impact on behavior than the divorce itself. The attitudes of the parents can play a crucial factor. Studies show that many â€Å"divorced parents invest less time, are less supportive, have fewer rules, give harsher discipline, provide less supervision, and engage in more conflict with their children†(Amato 1279). The quality of parental functions is a key factor in predicting the well-... Free Essays on CHILDREN AND DIVORCE Free Essays on CHILDREN AND DIVORCE Divorce has become the alternative to an unhappy marriage for so many Americans in today’s society. Many times the life in the family has become so unbearable that divorce seems to be the only answer. However, married couples are often not the only ones who feel the effects of a parental separation. Some forty percent of all children will experience a parental separation or divorce before reaching adulthood (Amato 1269). Children of divorce experience the consequences of divorce and develop different coping strategies, which has brought up studies and other tools useful in helping deal with society’s divorce-stricken youth. Every year, over one million children are involved in new divorce cases (Walter, et al. 79). It is estimated today that nearly half of all first-time marriages will fizzle out. In the mid nineteen hundreds, only about five percent of all marriages ended in divorce (Amato 1269). Divorce in the family marks the beginning of an uncertain future for children (Walter, et al. 74). In the nineteen-eighties, the effects of divorce on children declined from the earlier decades. Researchers say that this is most likely due to the fact that divorce has become, in so many ways, much more socially acceptable. Research would also comment that parents seem to be working harder to lessen the impact of the divorce on their offspring (Amato 1278). However, the divorce experience effects even the healthiest children in some way (Berger 115). In many cases, the direct behavior of the parents towards their children has a greater impact on behavior than the divorce itself. The attitudes of the parents can play a crucial factor. Studies show that many â€Å"divorced parents invest less time, are less supportive, have fewer rules, give harsher discipline, provide less supervision, and engage in more conflict with their children†(Amato 1279). The quality of parental functions is a key factor in predicting the well-...

Use These 50th Wedding Anniversary Toast Quotes

Use These 50th Wedding Anniversary Toast Quotes Watching a young couple in love is joy, but watching an aging couple in love is bliss. When a couple has cherished their marriage for 50 years, it certainly calls for a special anniversary event. If youre the one giving the toast, youll want to plan your speech in advance. Its good to keep a celebratory toast under five minutes to keep the event light and fun. And focus on honoring the couple while shying away from embarrassing anecdotes that could make someone uncomfortable. Sprinkle in a toast  quote or two in your speech to help  you express your joy at the occasion and make it extra poignant, whether youre a child of the couple, the party host,  or one of the gold-anniversary  betrothed. Anonymous Newlyweds become oldyweds, and oldyweds  are the reasons that families work. â€Å"You are the parents that all kids hope to have; you are the couple that all lovers hope to be; and you both are the pillars of support that every family wishes it had.   Never laugh at your wife’s choices.  You are one of them.† Love is like an earthquake- unpredictable, a little scary, but when the hard part is over you realize how lucky you truly are. â€Å"You don’t marry someone you can live with. You marry the person who you cannot live without.† Moonlight and roses are bound to fade for every lover and every maid, but the bond that holds in any weather is learning how to laugh. A toast to love and laughter and happily ever after. Felix Adler Love is the expansion of two natures in such fashion that each includes as the other; each is enriched by the other. Pearl S. Buck A good marriage is one which allows for change and growth in the individuals and in the way they express their love. Mahatma Gandhi â€Å"Where there is love there is life.† Erich Fromm Immature love says: I love you because I need you.  Mature love says, I need you because I love you. Greek Proverb The heart that loves is always young. Mignon McLaughlin A successful marriage requires falling in love  many times, always with the same person. Ricardo Montalban â€Å"True love doesn’t happen right away; it’s an ever-growing process. It develops after you’ve gone through many ups and downs, when you’ve suffered together, cried together, laughed together.† Rita Rudner In Hollywood, a marriage is a success if it outlasts milk. Its so great to find one special person you want to annoy for the rest of your life. Paul Sweeney A wedding anniversary is the celebration of love, trust, partnership, tolerance, and tenacity. The order varies for any given year. James Thurber Love is what youve been through with somebody. Themis Tolis â€Å"To love is nothing. To be loved is something. But to love and be loved, that’s everything.† Vincent van Gogh Love is something eternal- the aspect may change,  but not the essence.

International Financial Reporting Standards Research Paper

International Financial Reporting Standards - Research Paper Example Adoption of International Financial Reporting Standards and efforts to converge United States GAAP and Global Standards will provide a framework for conformity of global financial reporting principles (Ernst & Young 15). The international financial reporting standards will enhance the comparability of corporations internationally. The new system will provide investors and shareholders with better monetary information of various organizations. The new system will assist investors to acquire dependable information of firms with international operations. Investors need firms’ details, which are more dependable, timely, pertinent and comparable across economies (Needles & Powers 48). As an investor or user of financial reports, the new system will reduce the costs I incur while investing and will increase the quality of information I receive. As an investor, my investment confidence will increase as a result of superior transparency among diverse companies’ monetary reports . This will increase my willingness to purchase the company’s securities. The new system will enable me to compare and interpret monetary information of different companies around the globe. This comparability will assist me in allocating assets in my investment portfolio. The comparability of monetary reports of various firms around the globe will increase trade in the international capital markets. The outcome will be an integrated global capital markets and simplified cross boundary investment. In the long term, there will be an enhanced liquidity in the financial markets and the cost of finances will reduce. The foreign capital inflows will increase since the companies will have access to global financial markets. The increase in foreign capital flows and reduction in cost of finances will stimulate investments within the country. Increase in investments will increase the productivity of the economy, and this would result to economic growth and development (Shamrock 65). Economic development will benefit me by augmenting the standard of living of the citizens. As a borrower, I will benefit from the low cost of credit, thus enabling me to finance my investment projects. The new system will reduce the costs of financial reporting, since companies with global operations will prepare monetary reports using a single standard. Multinational Corporations may save a significant amount of cash through circumventing the costs of translating their financial declarations into numerous local financial exposure principles (Shamrock 68). Reduction in costs of monetary reporting may result to low prices of services or products provided by firms, and as a consumer, I will benefit from the low prices. Walton notes that the new system will enable multinational corporations to analyze their competitiveness in local and worldwide markets. This will increase competition between these multinational corporations. Increase in competition will enhance the quality of services and goods provided by these firms. In order to acquire a competitive benefit, these firms may services and products as cheaper prices (Walton 87). As a consumer, I will gain from high quality of services and product and low prices. Monetary reports compiled using a single set of accounting standards help investors in evaluating various investment opportunities. Evaluation of financial repor

HS415 UNIT 3 PROJECT Essay Example | Topics and Well Written Essays - 750 words

HS415 UNIT 3 PROJECT - Essay Example Obesity is a worldwide problem capturing health concern for both developing and developed countries. Obesity is a severe state of overweight, and it is a "global epidemic" according to World health organization figures. More than one billion adults are overweight worldwide, and about 300 million of are clinically obese. Overweight affects more people than hunger and malnutrition. Many researchers have been done to explain the causes of overweight and obesity in human. Although the literature entails a broad variety of such articles, this paper will focus and concentrate to explaining and characterizing the observed patterns of medical care utilization by obese people, the supply and demand economic theory in diagnosis and treatment of obesity and the impact on State funds for Medicaid and Medicare. Obesity is clinically linked to other serious diseases including diabetes type 2, hypertension, coronary artery disease, stroke, arthritis, liver and gallbladder disease, respiratory disor ders, such as asthma, and certain kinds of cancers (Finkelstein, & Fiebelkorn, 2003). The standard model for health demand and medical care demand is the Grossmans model. In this model, wage-earning persons maximize inter-temporal function of health and commodities. The demand for medical care is obtained from the demand for health. Moreover, the medical care demand depends on age, wage, education, costs of medical goods, and unhealthy habits such as obesity and smoking (Finkelstein, Fiebelkorn, & Wang, 2004). An outstanding implication emanating from Grossman’s model is the fact that unhealthy behaviors, for instance obese or overweight increases medical care demands. It is evident that obesity has a link to diseases such as arthritis, asthma, diabetes type 2 and certain types of cancer. These illnesses require both frequent medical care and frequent hospitalization. However, not all overweight and obese people have health complications. The health

Conflicting Perspectives Essay Example for Free

Conflicting Perspectives Essay Composers are able to evoke in the audience certain reactions to characters or events in their texts by presenting conflicting perspectives on different issues through the manipulation of the language forms and features of their medium, often communicating their own ideas about issues in question, which results in the creation of meaning within their texts. (?). David Guterson in his 1995 novel Snow Falling on Cedars (Snow) and Henry Bean in his 2001 film The Believer (Believer) demonstrate conscious choices made regarding structure and techniques in the construction of their texts in order to represent conflicting perspectives exploring ideas on racial prejudice and hatred and cultural contrasts and thus engage the audience. Composers can examine racial/religious prejudice brought on by war by using form specific techniques to present conflicting perspectives on the same event, designed to incite certain audience responses. Guterson, in Snow, purposely presents conflicting perspectives between Arthur Chambers and Hatsue and other members of the white community on San Piedro, particularly Etta Heine, in order to draw sympathy for the treatment of the Japanese after Pearl Harbour is bombed. Arthur is empathetic towards them, saying in his local paper the San Piedro Review, â€Å"†¦ those of Japanese descent on this island are not responsible for the tragedy at Pearl Harbour. Make no mistake about it.† The high modality language and short, direct sentences used by Guterson highlights Arthur’s deeply-held opinion of the innocence of the Japanese on the island. In support of Arthur’s argument, Hatsue, through the narrative’s non-linear structure, recalls her pain and confusion at the treatment of her people, saying, â€Å"It just isn’t fair – it’s not fair. How could they do this to us, just like that?† The emotive appeal in addition to Arthur’s article triggers audience support of the Japanese community. Guterson, however, also presents the contrasting racial hatred of the white islanders towards the Japanese. Etta Heine justifies the deportation of the Japanese with blunt, monosyllabic sentences – â€Å"They’re Japs†¦ We’re in a war with them. We can’t have spies around.† The use of the derogative term â€Å"Japs† and the distinct differentiation between â€Å"them†, the Japanese, and â€Å"we†, the white people, illustrates her bigoted hatred of the Japanese. Through the conflicting perspectives of Etta against Arthur and Hatsue, Guterson sways the audience to feel for the ill treatment of the Japanese, and shows them his own opinion on the negative effect of racism in wartime on the perceptions and conduct towards certain groups. Conflicting perspectives are established by Bean in Believer between Daniel, a neo-Nazi who is paradoxically a Jew himself, and a number of Holocaust survivors pertaining to the strength of their actions during WWII which aims to convey a pro-Jewish sentiment to audiences. At a sensitivity training session, Danny is enraged at a Jewish man’s lack of action while watching his son being murdered by a Nazi during the Holocaust. Rapidly cutting over-the-shoulder shots between Danny and the Jews indicate their opposing views. A close-up of Danny when he is asked by the Jews what he would have done in the situation shows his contempt and incredulous disbelief of the Jews’ weakness as he replies â€Å"Not what he did. Just stand there and watch?† Bean immediately employs a close-up reaction shot of the female Jew who rebuts with, â€Å"How do you know? You’ve never been tested like he has. Here in his rich, safe, stupid country it is so easy to imagine oneself a hero.† The personal address through 2nd person and the accumulation of adjectives to build a negative image of America strongly opposes Danny’s prejudiced conviction that Jews are pathetic, and also appeals to audiences the idea that religious prejudice towards Jews is unjustified. As Guterson does in Snow, conflicting perspectives are represented by Bean in order to sway his audience to respond negatively to unfounded sentiments of prejudice. Conflicting perspectives between characters can be used by composers to control the way in which an audience perceives them by exploring the cultural clashes that exist in the text as a reflection of societal (or social?) behaviour. In Snow, Guterson presents conflicting perspectives between Kabuo and the jury during his murder trial. In the opening chapter, a vivid description of Kabuo’s posture and expression is given from the jury’s perspective; he is shown as â€Å"proudly upright†¦ rigid†¦ detached.† This initial portrait portrait of Kabuo makes him suspicious not only to the jury but also to the audience, as Hatsue tells Kabuo using a simile that he â€Å"looks like one of Tojo’s soldiers.† However, Guterson, through the novel’s non-linear structure, refutes this perspective by explaining Kabuo’s behaviour to the audience via a flashback. Through his father’s teachings that â€Å"the greater the composure, the more revealed one was†, the audience learns the reason behind Kabuo’s unemotional stance. Third person omniscient allows the audience to sympathise with Kabuo’s emotive explanation that â€Å"he sat upright in the hope that his desperate composure might reflect the shape of his soul.† Guterson, through conflicting perspectives, influences his audience to understand Kabuo and the impact of contrasting cultural values on the perception of an individual. In Believer, Bean likewise shows contrasting opinions between Danny, who cannot fully repress his secret Jewish identity, and his anti-Semitic ‘skinhead’ friends to create audience sympathy for Danny’s inner struggles with the opposing aspects of his identity. When Danny and his friends break into a synagogue, Daniel shows a surprising respect for his religion which clashes with those of the other neo-Nazis. This directly conflicts with Danny’s character established at the film’s opening, when he violently beats up a Jew for no apparent reason. Wearing a brown shirt symbolising the Nazi SA (brown-shirts), Danny’s dark costuming contrasts with the light coloured one of his Jewish victim, highlighting the evil in his nature. Bean, however, challenges the audience’s view of Danny in order to allow them to understand his conflicting identities. In one frame, Danny is in the foreground walking down an aisle, which is juxtaposed with the othe r Nazis vandalising the synagogue. Their loud, raucous whooping contrasts to that of Danny’s respectful silence, highlighting their different treatments of the Jewish culture. When one of the Nazis tears up a Torah, a sacred Jewish text, after much opposition from Danny, a reaction shot of him shows sadness and pain accompanied by melancholy music, underlining Danny’s unspoken deference for Judaism. Bean’s portrayal of conflicting perspectives on Jewish culture incites the audience to respond more sympathetically towards Danny, and to understand that his veneer is a product of cultural differences in his society. The composers in Snow and Believer have effectively utilised techniques within their medium to represent conflicting perspectives about racial or religious prejudice and cultural differences in order to provoke certain audience responses to the characters, events or situations in their story. This includes reactions of sympathy for a certain perspective or disbelief and even dislike of opposing perspectives. In this way, the composers connect to the audience and generate meaning within their texts. In Snow, Hatsue is confined by the traditions of her culture, as shown when her mother Fujiko says to her â€Å"don’t allow living among the hakujin to become living intertwined with them. Your soul will decay†¦ rot and go sour.† The change in language to refer to the Americans as hakujin and the emotive metaphor of Hatsue’s breakdown of purity highlights Fujiko’s dislike of American culture. This

Support of Slavery by the Christian Church Essay -- Slavery Essays

Support of Slavery by the Christian Church The belief in some higher presence, other than our own, has existed since man can recollect. Religion was established from this belief, and it can survive and flourish because of this belief. Christianity, one of several forms of religion that exist today, began sometime during the middle of the first century. Christians believe in a higher presence that they call "God." This belief in God is based on faith, not fact; faith is "unquestioning belief that does not require proof or evidence." (Webster's New World College Dictionary, 1996, p. 487). The belief in God exists primarily for two reasons: It answers the question of why we exist, and it is used to exert moral control over society (religion). The reasons for believing in God hold no true validity. Answering the question of man's existence is irrelevant; it simply cannot be answered. No one knows when life first began on Earth, nor in what form this life took. We simply exist; as far as we know, we always have existed, and we always will exist. (Wallace, 1994). The church claims God is the reason we exist, and this gives the church cause for exerting unnecessary moral control over society. All societies must have a set of rules, or laws, by which they are governed, to prevent anarchy. We must have some form of government, but our laws must come from the people up, not from God down. The government provides necessary control over society; morals should be left to the individual. The church has always failed to realize this. To suppress individuality is to suppress freedom, and never in our nation's short history was the power of the church and the suppression of freedom more evident than during the era of slavery. Had the chur... ... published in 1857) Lewis, P. (1973). Slavery and anarchy. Radical abolitionism: Anarchy and the government of god in anti-slavery thought (pp.18-54). Ithica: Cornell University Press. Mathews, D. (1980). Religion and slavery: The case of the American south. In C. Bolt & S. Drescher (eds.), Anti-slavery, religion, & reform (pp. 207-230). Hamden, CT: Archon Books. Ritchie, B. (1968). The mind and heart of frederick douglass: Excerpts from speeches of the great negro orator. (pp. 37-63). New York: Thomas Y. Crowell. Ross, F. (1969). Slavery ordained by god. New York: Negro Universities Press. (Original work published in 1859) The holy bible: King james version. (1965). Chicago: Good Counsel. Wallace, F. (1994). The neo-tech dicovery. (p. 32). Neo-Tech Worldwide. Webster's new world college dictionary. (1996). (p. 487). New York: MacMillan USA.

Security and Mission Statement

Chapter: 2 Due date: 20 March 2012 1. What is Mission statement? Why is it important? What does it contain? †¢Mission statement is a sentence that describes your organization’s functions, markets, products/services and advantages. Mission statement elucidates your business, your goals and your objectives. It is used as a constant reminder of why the company exists. †¢Organizations tend to forget about the purpose of their business after some time. Mission statement is important because it is used as a reminder of why the business exists. Read this  Chapter 2 – Why Security is NeededIt directs organizations to the initial course of their business as for many companies when the business is growing they tend to get lost and pursue something totally different from their business. †¢Mission statement reflects every feature of your business. The type of product or service you offer, market position, quality of product or service, customers and more. Eg) Mission for McDonald’s is to be their customers’ favourite place to be and way to eat. McD exist because of their customers that’s why they demonstrate appreciation by providing them with quality and a good service in a clean, welcoming environment at a great value. . What is the primary objective of the secSDLC? What are its major steps, and what are the major objectives of each? †¢secSDLC is a formal approach to solving problem using a structured sequence of procedures to create inclusive security posture. †¢Investigation: Mana gement give directions by specifying the goals, processes and the expected outcomes of the project and the costs of the project. At the end of that phase you must have a feasibility study document. †¢Analysis: The analysis in the secSDLC is when project manager or the team analys the existing security policies, identifying current threats nd attacks and also Identifying, assessing and evaluating level of risk within the organizations security. †¢Logical Design: This stage is when security blue print is developed and created and the feasibility study is also developed. †¢Physical Design: This phase is when the existing physical technology is evaluated and the new physical technology is evaluated also. Alternative solutions are generated and a final design is agreed upon. †¢Implementation: This stage is when the security solutions are tested and implemented and tested. Personnel issues are evaluated and training is provided.Security solution are then packaged and s ent to management for approval. †¢Maintenance: After the Information security solutions are implemented they need to be continually tested, monitored and properly managed by means of established procedures. 3. What question may be asked to help identify and classify information assets? Which is the most useful question in the list? †¢Which information asset is most critical to the success of the organization? †¢Which information asset generates the most revenue? †¢Which information asset generates the most profitability? Which information asset would be the most expensive to replace? †¢Which information asset would be the most expensive to protect? †¢Which information asset would be most embarrassing or cause the greatest liability if revealed? The most useful question in the list is which information asset is most critical to the success of the organization? This question reflects to the mission statement of the organization. By saying the most â€Å" critical asset† to the success of the organization meaning if that asset breaks or it becomes absent the business stops.Eg) For a retail company say for argument’s sake we have the till points, HR department, Accounts, Stalk etc. The till points are the most critical part of the organization because if the system is down and the tills are not working it means that there is not business for that company for that day until they fix the problem. 4. What term is used to describe the control measure that reduces security incidents amongst member of organization by familiarizing them with relevant policies and practises in an ongoing manner? †¢SETA Program .

In What Ways Did Sport Reflect Amercian Society in the 19th Century

In what ways did sport reflect American society? This essay will concentrate on looking at the ethnic and class divide within the sports subculture of American society, and how it reflects American Society as a whole. When examining any society there is a always a broad area to cover, while looking at America’s society I will be looking at the arguments that it is the ‘land of the free’ a ‘new nation’ which immigrants flocked to start a new life in a country of much ‘opportunity’. I will be using the sport in the 19th century to examine just how much America was a land of opportunity and of the free, and whether it differed from the attitudes in countries from around the rest of the world. When looking at sport in American society in the 19th century, first we must look at the origins of the sport and games that were played, to see how they were seen within a new growing society. Before the birth of the American colonies, it has been argued that sport in America was a cultural practice for the most part associated with Native American ceremonies and religion, colonisation brought the idea of sport and games for leisure. The English brought with them recreational ideologies, it was not just the particular games and sports but the attitudes and practices in which leisure activities were rooted. The Native Americans had many sports/games similar to that of Europeans before colonisation but they had independent cultural contexts that gave them different meanings. Often the activities accompanied fertility ceremonies, burial rites, healing practices, and attempts to control the weather. It was reported in the American Anthropologist (1890) by James Mooney that Cherokees who played stickball (Also known as Lacrosse) must not engage in intercourse for a month before a game. Also, prior to games they would build fires and dance to the sound of drums, rattles and sacred chants. Players were prepared before games with prayer’s, pipe smoking, body painting and many other rituals designed more to enhance spirituality rather than to ensure them victory. Participation in these games was not voluntary as the reasons they were played were for crucial tribal concerns. Indeed, the English who came and colonised America also played games for similar cultural reasons, though these reasons were not as crucial of a concern for the whole nation, but for smaller areas of society. In general, the British played for leisure, in Europe this formed the counterpoint to the necessity of daily labour, and the ideal of playing sport for leisure is still very strong today all over the world. The English leisure ethic more so than its work ethic became idealised by Virginian plantation owners. They acted like English gentlemen, followed English press, fashion and played English sports such as Cricket, they did this in search of a class distinction. It was mainly for this reason that sporting displays became a big preoccupation among the Virginian gentry; they were some of the few that had the time and money to occupy themselves with such tasks. Due to this, leisure became a very class restricting custom, and the English educated gentry endeavoured to keep it this way. One such example of the class distinctions at this time within American society is that of James Bullocke who was a tailor, he defeated Mathew Slader a ‘gentleman’ in a 1674 horse race on which each man had placed a bet of two thousand pounds of tobacco. However, after this victory the county court told the men that it was â€Å"contrary to law for a labourer to make a race being a sport for Gentlemen†, and fined him one hundred pounds of tobacco. The court also confined Slader (the gentleman) to the stocks for an hour for his loss to a working man. A leading factor in the pursuit of leisure for whites was that slavery made it difficult for them to value hard work, and easy for them to appreciate sport and games. The logic of this was simple, if enslaved blacks had to work; play was proof of freedom and elevated social status. Labour was a burden of blackness, leisure was the prerogative of whiteness. The institution of slavery, in fact, compelled the vast majority of African Americans to â€Å"steal† time for leisure and recreation, just as they stole a certain kind of knowledge when they learned to read and write. The civil war however painful it was, had a good side to it as well, this being that it helped to bring a stop to slavery. This meant freedom, citizenship, and constitutional protections from the 13th, 14th and 15th amendments, however this did not mean too much to America’s black population. The good that came from the end of slavery was overshadowed by institutionalised racial segregation and repression that treated African American’s as second-class citizens. Many African Americans turned to sport and leisure to help cope with the racial discrimination, however this was not as easy as one may think it to be. Sport was used as a point of interest that brought many blacks together, Baseball was one of the most unifying of sports for African Americans with many early Black baseball teams, one of the earliest being the Pythian Baseball Club of Philadelphia, they consisted of four teams with players coming from the higher ranks of Black society. The Pythian's played other black teams from around Philadelphia, including one of the most famous, the Excelsiors (the oldest black team in the city). The Pythian’s played for the unofficial â€Å"Colored Championship of the United States† in 1871, they carried a race’s pride when they played all be it separating themselves from the lower and middle classes in the African American society. This showing that although it became more acceptable for black players to play white sports, they were separated out from the white’s and class was still a divisive factor amongst players. So, ‘land of the free’ of ‘opportunity’ it does not look like it, when we see the divide between the players of this sport. Black athletes were involved in almost every sport by the end of the nineteenth century, however, boxing was one they had a larger representation and became most prominent in. Black athletes were more acceptable in boxing as it was believed that it was more suitable to the black athlete’s abilities and there was also a negative stigma attached to the sport. While in baseball black players were cultivating themselves a separate coloured league, boxing was a predominantly white organised sport and black boxers suffered the wrath of much of the white population as well as some from the black population too. A successful and controversial figure in boxing was Jack Johnson, the first American black heavyweight boxing champion, from a white point of view he showed many of the personal qualities disliked of blacks, Johnson was defiant, ill-mannered and incorrigible. Also, he married three white women and he was successful capturing the symbolism of Anglo-Saxon white superiority, the heavyweight boxing crown. Johnson was not just disliked by the whites for his behaviour, many in the black community thought that his actions hindered the progress of the race. He was a hero to many, but also was considered an embarrassment as he refused to act subservient. The way Johnson lived his life could be argued that he was a true pioneer of the ‘American dream’, an operator in the ‘land of the free’ that has taken the opportunity given to him and made it work. His boxing career was a quest for freedom, he formed his own unique style of fighting and his success gained him many of the material things many blacks craved but they would never achieve. Examining boxing, one could argue that this sport showed a truer interpretation of American Society than any of the others, America was supposed to be a ‘land of opportunity’ where people could emigrate, to achieve things that they would not be able to do in their homeland. However, was this sport mirroring American society or one of very few things that actually fell in line with the belief of the ‘American dream’? This being the story of one man, who ac hieved his own dream, at the cost of being disliked by many, surely a ‘land of the free’ would encourage his success. In conclusion, it is hard to fully understand American society from how it affected sport, whether it be racism, gender or class distinctions. One thing that is obvious to any historian looking at this subject, it is that these problems, however much people believe them to no longer be a problem in society, they still are. Class is no longer much of a problem within sport anymore, unless it is stopping you from joining the prestigious tennis of golf club, though these days money will buy you whatever class status you want. However, whether it is gender arguments such as prize funds at competitions such as Wimbledon, or the racism provided by fans to players of all different sports around the world, these problems will never go away. So is it wrong to judge America for its sporting/sociological crimes of the past? When looking at American society now it is still divided between sports which are seen as black and white, white sports such as ice hockey played in the northern states, and NASCAR in the southern states, black players are few and far between while Basketball is predominantly filled with black players. The truth is sport will always divide, the most recent divide in sport has come with homosexuality, David Kopay, was one of the only American Footballers to come out as gay in 1975. After he retired he was considered for many top coaching roles though he believes he never landed one because of his sexuality. Kopay is now on the board of the Gay and Lesbian Athletics Association, an organisation whose purpose is to increase acceptance and visibility of lesbian, gay, bisexual and transgender athletes in the professional, amateur, and recreational athletics communities. You could use this argument to show that sport does not reflect society as whole but more secular groupings. Modern day racism, homophobia, sexism are all hot topics but society overall is not reflected as any of these things, yet sport still is. To say that trends in sport reflect overall society can be strongly refuted, such as in the army, police force and many working environments these problems have become institutionalised and are a representation of a few minds, not a whole society. However much sport in American society separated and segregated people, the fact is that it has eventually brought everyone together to provide a more sturdy society. America proved itself for a small period of time to be a ‘land of the free’ a ‘new nation’ in which if an athlete was good at a sport it didn’t matter if he was different, the opportunity was still there. It may have taken over a hundred years but the class divide has gone and the divide between race and gender is being depleted. Sport is a catalyst for cohesiveness, and it has helped in the development and the creation of American society as we see it today. Bibliography Books Jable, J. Thomas. Sport in Philadelphia’s African American Community, 1865-1900. Eisen, G. ; Wiggins, D. (1994) Ethnicity and Sport in North American History and Culture. Praeger Publishers. Gorn, E. ; Goldstein, W. (1993) A Brief History of American Sports. University of Illinois Press. Chicago. Wiggins, D. ; Miller, P. (2003) The Unlevel Playing Field: A Documentary of the African American Experience in Sport. University of Illinois Press. Chicago. Vincent, T. (1981) The Rise ; Fall of American Sport: Mudville’s Revenge. University of Nebraska Press. Lincoln. Wiggins, D. (1995) Sport in America: From Wicked Amusement to National Obsession. Websites http://www. glaf. org ——————————————– [ 1 ]. Pg6. Gorn [ 2 ]. Pg5. Gorn [ 3 ]. Pg5. Gorn [ 4 ]. Pg22. Gorn [ 5 ]. Pg21. Gorn [ 6 ]. Pg 7 Wiggins and Miller [ 7 ]. Pg157 Eisen and Wiggins [ 8 ]. Wiggins and Miller pg 34 [ 9 ]. Eisen, G & Wiggins, K. Pg 134 [ 10 ]. Eisen, G & Wiggins, K. Pg140 [ 11 ]. Eisen, G & Wiggins, K. Pg141 [ 12 ]. http://glaf. org/team_bios. html

Solar Energy And Its Social Consequences Essays - Energy Conversion

Solar Energy And Its Social Consequences Essays - Energy Conversion Solar Energy and Its Social Consequences To understand the social consequences of solar energy, one must be aware of what solar energy is. Solar energy is a radiant energy produced in the sun as a result of nuclear fusion reactions. It is transmitted to the earth through space in quanta of energy called photons, which interact with the earth?s atmosphere and surface. The strength of solar radiation at the outer edge of the earth?s atmosphere when the earth is at its average distance from the sun is called the solar constant. The intensity of energy actually available at the earth?s surface is less than the solar constant because of the absorption and scattering of radiant energy as photons interact with the earth?s atmosphere (Thorsen, 1997, Encarta). The amount and strength of the solar energy available at any point on the earth depends on the day of the year, time of day, the latitude of the collection point, and the orientation of the object used in collection. The earth is rich in abundant natural resources. However, the earth?s natural resources are being consumed at an astronomical rate. It will only be a matter of time before those resources are depleted and we are forced to consider other alternatives. We can wait until every resource has been consumed and go back to living the way mankind did a century ago, or we can continue to move forward and explore the possibilities of harnessing the power of something that remains constant in our lives?the sun. Mankind has been using the natural energy of the sun for ages. Interactions between the sun?s energy, the oceans, and the atmosphere produce winds that have been used for centuries to turn windmills. Modern applications of wind energy, when attached to generators, produce electricity. Through photosynthesis, solar energy contributes to the growth of plant life masses that can be used as fuel, such as alcohol or methane. Solar energy is a clean and safe source of natural energy that should be considered as an alternative energy source for the future. The sun is not indigenous to any one country. It is a resource that can be utilized globally. Individuals and countries could possibly become more self sufficient in energy resources (Alcorn, 1997, p. 212). An idea that has been proposed to produce power on a large scale would involve placing giant solar modules in earth?s orbit where energy generated from sunlight would be converted to microwaves and beamed to antennas on earth to be converted to electric power (Thorsen, 1997, Encarta). To produce as much power a five nuclear power plants, ten million pounds and several square miles of solar collectors would have to be assembled in orbit and an earth based antenna five miles in diameter would be required. This vision requires an exorbitant amount of money. To my knowledge, there isn?t a government on earth that is willing, thus far, to fund such a project. The potential future uses of solar energy are confronted with opposition. So far, the cost of constructing devices that would be able to harness a free energy source is at the top of the list. I realize there is a lot of money involved, but I really can?t think of any technological discovery that was free to begin with. Every invention has come about through scientific research, and research requires money. Some have expressed concern regarding certain industries having to change their products to supply the new needs of society (Alcorn, 1997, p. 213). Due to new and expected futures advances in technology, the world will always be forever changing. Some industries will initially absorb some monetary and opportunity costs, but it is the price they will have to pay for progression. Another public concern is Mother Nature. If we experience too many cloudy days in a row; then we will need a backup source of energy. Perhaps it would be a good idea to explore the possibilities and fund th e research for solar energy before we deplete our backup resources.

Examples of Business Plans Components

Examples of Business Plans Components When it comes to starting your own company (or managing someone elses), every business needs to develop and write a good business plan they can follow to achieve the companys goals, which can then be used to pitch to investors or seek out commercial loans. Put simply, a business plan is an outline of goals and the steps needed to achieve them, and while not all businesses require a formal business plan, composing a business plan, in general, is an essential step to starting your own business as it lays out what you plan to do to get your business off the ground. All business plans- even informal outlines- require several key components including an executive summary (including objectives and keys to success), a company summary (including ownership and history), a products and services section, a market analysis section, and a strategy and implementation section. Why Business Plans Are Important Taking a look at a  sample business plan, its easy to see how these documents can get quite lengthy, but not all business plans need to be as detailed as this- especially if youre not looking for investors or loans. A business plan is simply a way for your business to evaluate whether or not actions would benefit a companys ability to achieve its goals, so theres no need to write extra details if theyre not needed to organize your business. Still, you should be as detailed as necessary when composing your business plan as each element can greatly benefit future decisions by outlining clear guidelines for what the company plans to achieve and how it plans to achieve it. The length and content of these plans, then, comes from the type of business youre creating a plan for. Small businesses just looking to stay organized benefit from the objective-strategy structure of the standard business plan while bigger businesses or those hoping to expand can fully summarize every element of their businesses so investors and loan agents get a better understanding of the mission of that business- and whether or not they want to invest. Introduction to Business Plan Whether youre writing a  web design business plan  or a  tutoring business plan, there are several key components that must be included in the introduction to the document in order for the plan to be considered viable, including a summary of the business and its goals and the key components that indicate success. Every business plan, big or small, should start out with an executive summary that details what the company hopes to accomplish, how it hopes to accomplish it, and why this business is the right one for the job. Essentially, the executive summary is an overview of what will be included in the rest of the document and should inspire investors, loan officers, or potential business partners and clients to want to be a part of the plan. The objectives, mission statement, and keys to success are also principal components of this first section as they will outline achievable, concrete goals that the company plans to achieve through its business model. Whether youre stating well increase sales by more than $10 million by the third year or saying well improve inventory turnover to six turns next year, these goals and missions should be quantifiable and attainable. The Company Summary Section After fleshing out the objectives of your business plan, its time to describe the company itself, starting with a company summary that highlights major accomplishments as well as problem areas that need to be solved. This section also includes a summary of the ownership of the company, which should include any investors or stakeholders as well as owners and people who play a part in management decisions. You will also want to give a full company history, which includes the inherent barrier to your goals thus far as well as a review of prior years sales and expenses performances. Youll also want to list any outstanding debts and current assets alongside any trends noted in your particular industry that affect your financial and sales goals. Finally, you should include the companys locations and facilities, which detail the office or workspace being used for the business, what property assets the business has, and which departments are currently part of the company as they relate to achieving the companys goals. The Products and Services Section Every successful business must have a plan to make money through the products or services that business provides; so naturally, a good business plan must include a section about the core revenue model of the company. This section should start with a clear introductory overview to what the company offers consumers as well as the voice and style in which the company wishes to present itself to those customers- for example, a software company might say we dont just sell good accounting software, we change the way you balance your checkbook. The products and services section also details competitive comparisons- how this company measures up to others that offer the same good or service- as well as technology research, sourcing for materials, and future products and services the company plans to offer to help drive competition and sales. The Market Analysis Section In order to properly project what goods and services a company might want to offer in the future, a comprehensive market analysis section should also be included in your business plan. This section details exactly how well the current market in your companys business field is doing, including major and minor concerns that could affect your ability to achieve your sales and income goals. The section starts with an overview of the market your company targets (demographics) as well as industry analysis of what types of businesses typically exist within that marketplace and known participants who are your main source of competition within that industry. You should also include distribution, competition, and buying patterns alongside the companys main competitors and an overview of statistical figures from an in-depth market analysis. This way, investors, partners, or loan officers can see that you understand what stands between you and your companys goals: competition and the market itself. The Strategy and Implementation Section Finally, every good business plan needs to include a section detailing  the companys marketing, pricing, promotions, and sales strategies- as well as how the company plans to implement them and what sales forecasts have been discovered as a result of these plans. The introduction to this section should contain a high-level view of the strategy and their implementation including bulleted or numbered lists of objectives and the viable steps that can be taken in order to achieve them.  Calling out objectives like emphasize service and support or focus on target markets and describing how the company will go about doing this shows investors and business partners that you understand the market and what needs to be done to take your company to the next level. Once youve outlined each element of your companys strategy, youll then want to end the business plan with sales forecasts, which detail your expectations after implementing each element of the business plan itself. Essentially, this final section tells investors exactly what will be accomplished by carrying out this business plan into the future- or at least give them an idea that youve thought about what could happen if you implemented the plan.

Auditing and Accouning Ethics Essay Example | Topics and Well Written Essays - 2750 words

Auditing and Accouning Ethics - Essay Example The assertion of independence is at the core of the audit function. It is assumed by shareholders that auditor formulate their opinion on the financial information independently from the influences of the management of their client’s company. In case of Enron auditors are blamed for not giving regards to their professional obligations and maintaining independence. Prior to Enron case external auditors were observed to be highly dependent on their client’s business. They were providing not only audit services but also non-audit services that impaired the quality of audit and it was surely detrimental factor for the perception of auditors’ independence amongst shareholders. Independence that is seen as a form of mental state of auditors needs not only to be practiced but also displayed to shareholders in order to keep their trust and confidence in the opinions furnished by auditors (Lindberg and Beck). Reasonable assurance is related to the planning and performing audit for accumulation of audit evidence that is considered sufficient to suggest that the financial statements are free from material misstatements, errors or even frauds. The reasonable assurance does not imply that the elements of errors or frauds are completely covered but it is based on the understanding that the management provides full access to auditors who then implement different audit techniques to collect sufficient evidence to formulate their opinion. The perception and understanding of reasonable assurance varies significantly amongst different ranks of audit professionals (Law) and it is widely argued that audit cannot provide complete guarantees (Pickett). The audit function is split between internal and external audit. Internal audit is Both internal and external auditors are responsible for ensuring that the financial information prepared by companies’ accountant is in fact in compliance with the accounting standards set out by the regulatory bodies and accounting

The current national security structure of the united states Essay

The current national security structure of the united states - Essay Example nsists of both statutory members who are President, the Vice President, the Secretary of State, and the Secretary of Defense and statutory advisers who are the Chairman of the Joint Chiefs of Staff (CJCS) and the Director of Central Intelligence. National security and defense authority rests with the President and the Secretary of Defense as his principal assistant who is responsible for the military departments and their efficient operation. The National Command Authorities (NCA) represented by the President and Secretary of Defense direct the execution of military action and movement of troops. The Departments of Defense is responsible for maintaining Armed Forces to ensure effective military action, the security of the United States as well as advance of the national policies and interest of the United States. DOD is composed of Secretary of Defense, Joint Chiefs of Staff DOD Staff, 16 Defense Agencies, DOD field activities, military departments and combatant commands. The national security in 21th century was shaken by September, 11 terrorist attacks which questioned the security of U.S borders and its citizens. World known date altered the vision of national security and since then many changes were set in motion to protect border security and still welcome guests in the U.S. The most difficult thing about these changes was keeping the balance between stronger security and facilitating travel and commerce development. (Rice & Chertoff, 2005) As the border protection must be balanced against the demand for the free flow of commerce, Congress tasked the Department of Homeland Security not only with protecting the borders, but also â€Å"ensuring the speedy, orderly, and efficient flow of lawful traffic and commerce.† (Homeland Security Act) Creation of the Department of Homeland Security along with other important bodies like the Office of the Director of National Intelligence, the Homeland Security Council, the National Counterterrorism Center, and U.S.

What does it mean to study management critically Essay - 1

What does it mean to study management critically - Essay Example There are also various terms associated with management such as scientific management, human resource management, knowledge management among others. In organisations, it is mostly used to mean the relationship between those in the higher levels of the hierarchy or employer and employees. So why do we need to study management critically? I will argue that there is need to study management critically due the rise in globalisation which is rapidly changing the nature of work and management. Secondly, management and organisation as Minzberg (1971) asserts affects all aspects of our lives thus a need to understand what it entails and how it can be made effective leading to orderly society. Thirdly, the managers need to be self-critical in order to perform their roles successfully and this needs critical analysis of what their roles entail, how they are supposed to behave and relate with their environment. In the first section, I shall outline how the management concept has evolved over time and how it impacts on organizations and workforce. In achieving this, I shall draw on ideas from Bakan (2004); Linstead, Fulop and Liley (2009) and Jackall (1988). In the second section, I shall demonstrate the benefits of management as well as the negative outcomes associated with it to show that one can be critical of management wi thout necessarily being against it as the critical management studies do (Clegg, Kornberger, Carter & Rhodes, 2006; Edwards & Wajcman (2005); Mintzberg, 1971; Parker, 2002). In the third section, I shall demonstrate the role of being critical in own management and what it means to be critical. I shall then conclude with a brief summary. The Management concept has evolved over a long period of time prompted by changing nature of the economic systems from feudalism to capitalism and recently to a knowledge economy. According to Linstead et al (2009), work in traditional societies or feudal societies was done by hands; for

To what extent is Marxism still relevant today

To what extent is Marxism still relevant today In communist society, where nobody has one exclusive sphere of activitysociety regulates production and thus makes it possible for me to do one thing today and another tomorrow, to hunt in the morning, fish in the afternoon, rear cattle in evening, criticise after dinner, just as I have a mind, without ever becoming hunter, fisherman, shepherd or critic. (Marx/Engels The German Ideology) I love talking and thinking about politics and to imagine a better society, where I can reflect on what to write in my essays, but the quality of these activities would change very much, if one was not forced to do it, to pass exams, to get a degree, and eventually to find a job to survive in the capitalist society. Everyone knows the difference between self-fulfilling activity and the obligation of wage labour, what we normally call work. When we are looking at the quotation above, we see that Marxism is rather a social utopia than a political program. The utopia of a society without exploitation of people by people, a society where concurrence is abolished and the voluntary cooperation of men and women is the motor of production. The precondition for this view is the idea, that the individual is a social being and for that reason must be analysed in its social and historical context and that is continually in development. The fundamental difference in the history of political thought between the left wing and the right wing is based on the view of the human being. Hobbes for example describes the condition of archaic societies as a bellum omnium contra omnes2, that is why the main fear of men comes from its similars so to protect people from people, there is the need of a strong state and law and order. You ca not change mankind, there is no development There were always these two views of humans that built the basics of ideologies and it seems to be more a matter of belief than a fact that you can prove. In the last decades we experienced a dominance of what I call new liberal thinking, conservative think tanks began to describe human behaviour with the rules of the neo classical school of economics, that sees the person as a advantage maximising individual, all aspects of life are tried to explain as economic behaviour. In 1989 the concurrent system to capitalism lost its last battle of the cold war; the right celebrated the victory of capitalism and liberal democracy and the left was paralysed. The well-known Francis Fukuyama described the End of history as the end point of mankindà ¢Ã¢â€š ¬Ã‚ ²s ideological evolution and the universalisation of Western liberal democracy. (National Interest, 1989, 16) In the same article Fukuyama says that it will be a sad time, because there is not going to be any ideological struggle any more, idealism would be replaced by economic calculations, the endless solving of technical problems environmental concerns and the satisfaction of sophisticated consumer needs. The right wing ´s argument against Marxism today is the breakdown of communism and the dark sides of the soviet system, although we know from an Marxist point of view, that the system in Russia had not anything to do with the ideal and the utopia of Marxism. It was state capitalism without any form of democracy that failed because of social movements in Eastern Europe, for example Solidarinosc in Poland. The problem is that left wing intellectuals fell into agony after 1989 because they shared the feeling that capitalism had won and the world is bad, many of them stopped to think about alternatives and lost their utopia, went fishing, or some orthodox ones lost their belief and became new liberals, others searched for third ways. The dominance of new liberalism also colonised the social democracy, for example the words of the social democratic Austrian chancellor, who said in the eighties, that somebody who has visions needs a doctor. The theory of the third way left the road of Marxism as a result of 1989 and is defined by Anthony Giddens as a way between old social democracy and new liberalism. The question is: is the third way a road that leads to nowhere? It is very likely so because there is no final perspective. I would explain it rather as a parking lot of conservative and liberal political ideas, than as a way. Ten years after the transition in the east we are facing a growing social movement with a big scepticism about the economic globalisation, more and more people experience the negative effects of capitalism and more and more people are claiming for alternatives. Social utopias are still relevant because naturally an other system comes to your mind, when you are not satisfied, even if they are only wishes sort of dreams, the next step is the thinking process to realise your dreams. You cannot kill utopias. Marxism is still relevant as an utopia to reach a society of free and equal. The function of ideologies is to conquer the minds, because the actions of people are led from their view of the world and their wishes. Ideology only has an influence on a personality if there is a belief in it. The task of the academic left (if there is still one) today is to win back the hegemony at the battlefield of ideas. 2. Marxism as an instrument of critique I think it is incontestable that Marxism is still relevant as a critique of capitalism the state and liberal democracy. Marxism is a child of the Industrial Revolution and was born as a reaction to the bad effects of proletarianisation, dependency on wage labour, the new mode of production, which caused hunger and oppression. The theory that the development of the capitalist system, with a growing number of wage labourers leads more or less automatically to a revolution forgot, that capitalism was able to react to social and economic changes very fast. So the ruling class understood how to bring more and more wage employees on their side (ex. white collar employees). Nevertheless a big majority in Europe has to live with their income through wage labour, and when we look to a world perspective, we find a massive proletarianisation in the world. (compare Callinocos, 1992, p. 113), In a world perspective we also see growing differences between the south and the north, which makes Marxà ¢Ã¢â€š ¬Ã‚ ²s theory in a global perspective very plausible. Globalised capitalism with its new liberal face, hasnà ¢Ã¢â€š ¬Ã‚ ²t found an answer to the exploitation of nature and the growing social inequalities. The waste of resources and the economic crisis canà ¢Ã¢â€š ¬Ã‚ ²t be abolished through capitalism. The principle of profit is the principle of exploitation. The regular breakdowns of the stock markets with their destructive effects on states, is a good example. Marx knew that the state couldnà ¢Ã¢â€š ¬Ã‚ ²t be neutral, because the state represents the interests of the ruling classes and the owners of the resources, thatà ¢Ã¢â€š ¬Ã‚ ²s why liberal democracy could not be a real democracy, it leads to a passive citizenery in the 1988 presidential elections in the US, upper-income electors were twice as likely to vote as lower income electors: the displacement of parliamentary institutions by unelected centres of power [.]; structural constraints on the piecemeal transformation of capitalism it was above all the massive flight of capital from France which forced the Mitterand administration to abandon the program of reforms on which it was elected in 1981. (Callinicos, 1992, p. 109) Variables like class, gender and income are very important for a sociological description of the society, the marxist point of view, played always an important role for class analyses and the question, who has the power in a society, who owns the production means and so on. 3. Marxism as an alternative First we have to define our aims even if they are utopian, first we have to know what we want, then we can search for ways to reach our aims. We will see that there are many ways that lead in the same direction, so the main difference between Marxists, are the means they are using. Marx conceived the post capitalist future as an association of all workers, an association in which freedom and equality were combined through (1) the democratic regulation of society; (2) the end of politics; (3) the planned use of resources; (4) efficient production; and (5) greater leisure. (Held, 1999, p. 147) These are the aims shared by all Marxists to overcome capitalism, to abolish the state and the power and to introduce democratic self-government. What they all have in common is the utopia. The differences between them are the way to come closer to these aims. Libertarian Marxists reject all forms of compromises with organisations of the capitalist society, authoritarian leadership, division of labour. They refuse party organisation. They believe that progress can only be made with democratically organised mass movements. Pluralists are using the institutional framework of the liberal democracy to win control of the state for restructuring it. They believe in the necessity of party organisation, using power to abolish it and extension of participation. Many social democratic parties, some communist parties come from this tradition, green movements can be subsumed under this category too. The orthodox Marxist branch belief in a strong party organisation with professional leadership and cadre discipline, but rejects compromises with the capitalist democracy, which only represents the interests of the capital. (compare Held, 1999, p. 148 150) So Marxists are fighting in many places, in parliaments (pluralists), in basic movements (libertarians), in hidden places (planning the revolution), but they all meet on big demonstrations against globalisation. They donà ¢Ã¢â€š ¬Ã‚ ²t like each other, but every branch plays its role. The orthodox Marxists lost influence, but the forces of the traditional democratic left in the parliaments could come closer to libertarians, because of the growing movement against new liberalism. In the so-called civil society we will find libertarian Marxists. The main difference between these two factions is the question of reform or revolution. Pluralists wanted to get control of the state to transform capitalism, but they became part of the state and of the capitalist system, many lost their ideologies (Third Way), but there are still some left in the institutions. They won ´t bring innovation, what they could remobilize is a strong democratic, anti capitalist basic movement, that is inspired by libertarian Marxist ideas. If this movement is strong enough, it could be the beginning of a new age of a sustainable transformation of capitalism to something different, what seems not realistic at the moment, but who knows. In any case the libertarian branch with its allies in the civil society could wake up the old pluralists in the parliaments and party machines to start a new offensive against new liberalism, to improve democracy, to concentrate on redistribution and to get back or defend important public resources and so on. My theory is, that social movements are a motor of reform, even if they don`t manage to bring revolutionary changes. Marxism always was a threat for the capitalism, that forced capitalism to adapt, but not the theory brought a welfare state or socialist elements to capitalist states, it were always the social movements in connection with the utopia that brought the change. I believe that Marxism is an alternative, because of the weak sides of capitalism and liberal democracy, the exploitation of humans and the nature, the waste of resources and the social inequality, but as long as we don`t have Marxism as an practical alternative, it has three functions: As an utopia it shows us an aim a direction, as an analysing method helps it to show us the contradictions of capitalism and it is a threat for the free market system and liberal democracy, that could lead to an permanent reform of the system. Perhaps we need no revolution. Perhaps capitalism will reform as long as it turns into a communist society, and if not, the revolution will come, Marx said. Bibliographie Callinicos, A: The Revenge of History: Marxism and the East European Revolutions (Polity Press, Cambridge, 1992). Duncan, G.: Democratic theory and practice (University Press, Cambridge, 1983) Held, D.: Models of Democracy (Blackwell, Cambridge, 1999) chapter 4. Levin, M: Marxism and Democratic theory in Duncan, g. 1983. Journals: Booth, W.J.: Making Sense of Marx concept of Communism (1989, Political Theory, 17/2). Fukujama, F.: The End of History? (1989, National Interest, 16) Halliday, F.: An Encounter with Francis Fukuyama (1992, New Left Review No. 193). Milibald, R.: Fukuyama and the socialist Alternative (1992, New Left Review No. 193) Milibald, R.: The Plausability of Socialism (1994, New Left Review No. 206). Pierson, C.: Democracy, Markets and Capital: Are there Necessary Economic Limits to Democracy? (1992, Political Studies, Special Issue). Rustin, M.: No Exit from Capitalism? (1992, New Left Review No. 193). 1 Utopos means nowhere, a place that doesnà ¢Ã¢â€š ¬Ã‚ ²t exist; an utopia is the birth of a wish. 2 War between all

An Analysis of A Tale of Two Cities :: Tale Two Cities Essays

An Analysis of A Tale of Two Cities    By reading the novel A Tale of Two Cities by Charles Dickens, it gives us an understanding of the French Revolutionary War that cannot be found in textbooks.    By reading between the lines, each of the characters represents the stirring emotions and reactions of the people that were affected by the War.    Lucie Manett, who later becomes Lucie Darnay, is a tender and affectionate loving person. She is a very virtuous woman who reaches out to all human beings in need of love. Most of all the people she meets immediately have respect for and are loyal to her. From the French Revolutionary war point of view, Lucie represents family and bonds between lovers. She is what people are truly fighting for, to defeat the antagonist, battle for what they believe in and then go home to their loving families...Lucie. Lucie also symbolizes peace, when being with the one you love or knowing that they are there its makes people more at ease, it makes war and life a lot more easier to go through.    Charles Darnay is a French nobleman by birth. He is a righteous man who renounces his inheritance and his title, he chooses to earn an honest living as a tutor in England. Charles Darnay was falsely accused of treason. Dickens wrote this, to stand for all the people that were barely involved in the war but were unjustly accused of things they did not do. In the novel you felt what Darnay was portraying and how it affected the people that cared for him most. This showed that there were many people that had done wrong and were sentenced to death for it, yet there were also people who did not deserve to be there. These people were either killed or rescued. Fortunately Darnay was rescued to be with his love.    Like in all wars there is always evil to be present. Madam Defarge is all of the dreadful aspects of war put into one. As she slowly knits the names of her victims that need to die she plots revenge on the people who she watches. She seeks war but waits for the perfect time.